stadiumseating2Competition in the workplace is fierce. Many professionals today are focused on building their credibility and visibility to get bettter opportunities. Whether you’re just starting to build your brand or have been at it for awhile (but not getting the results you want), building a strong play book and strengthening your mindset is critically important.

Know your audience. Less is more if you’re focused upward. Know what your deliverables are but customize your message to each person, And, if you want to win the best opportunities, you’ve got to get in the important games.

One sure way to see how effective you are at building your brand is to look around you. If you aren’t filling the seats, maybe it’s time to evaluate your strategy with a coach.. Every day is game day at work.